Hard Rock Cafe Co-Founder Splashes Out $35M on a Beachfront East Hampton Home

A roughly $35 million deal just went down in East Hampton, and the buyer of the prized property is Hard Rock Cafe’s co-founder, Peter Morton, according to the New York Post. The 6,100-square-foot home is nestled between Georgica Pond and the Atlantic, with 170 feet of ocean frontage. The 75-year-old buyer, who is no stranger to building empires, owns a directly adjacent property and plans to expand his estate. With the location and the property’s potential size, it’s poised to become an incredibly valuable Hamptons residence.

But, who would want to free themselves of such prime real estate? Lloyd and Barbara Macklowe, the founders of Park Avenue’s Macklowe Gallery, bought this property in 1992 for $3.5 million. The couple originally asked $60 million for the West End Road home last year, but later lowered the price to $39.5 million.

Known for their taste, the sellers certainly curated a luxurious Hamptons haven. While architect Roger Bullard (the same architect of the nearby and prestigious Maidstone Club) built the home in 1926, the Macklowes made renovations to make it light and fresh with the help of renowned late builder Ben Krupinski.

Today, the beachfront home totals five bedrooms, five full bathrooms, and two half baths. Other features include a potting room, butler’s pantry, home gym, and a detached three-car garage. It’s vast and updated, but also displays clear historic charm. Time will only tell how Morton decides to transform the property or merge it with his own.

Kyle Rosko and Marcy Braun of the Eklund | Gomes Team at Douglas Elliman exclusively represented the sellers, while James Petrie and Ed Petrie of Compass represented Morton.